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Friday 8 March 2013

Demographic Segmentation

My primary audience, is mainly teenagers between 16-20, with a mainly even division of males and females.

Although i do have a secondary audience of parents, ranging between 31 and 45.

With both of my audiences being mainly comprised of white British people, from a nearly even split of working or middle class.
                                             




This was found out through my questionnaires online done through survey monkey, screenshots of which can be found here;

Questionnaire Screenshots


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